Rainbow Collection

Social Ventures
About This Project

“the positive impact creators”

Jop Blom & Dieuwertje Damen founded Rainbow Collection during the FIFA World Cup 2010 in South Africa. Together they developed a successful meaningful fair trade orange bracelet campaign in which they inspired millions of Dutch soccer fans, sold over 150.000 bracelets that were produced by over 350 female crafters in KwaZulu Natal. After this campaign many meaningful marketing campaigns followed and this resulted in setting up a creative agency for sustainability and branding. The team of positive impact creators work from our offices in Amsterdam, Bogota and Johannesburg to assist organisations to create a sustainable future for their brand, business and the world around you!