About This Project
As part of the GIZ / IPD program to support exports from natural ingredients from Nepal we set up a brand journey to Nepal to support the sector in:
Designing a sectorial promotion marketing strategy and action plan for the trademark “Nepal Herbs” to the European market. Using our own developed Brand Canvas Strategy and Action plan during 2 workshops to develop our strategy for and with the sector.
“100% Nepali origin, naturally organic”
Date of completion
August 2018 – March 2019
Promotion marketing strategy and action plan design.